strategic positioning

So what is strategy all about?

Strategy is about thinking clearly and acting deliberately so that you can get the most out of your current and potential opportunities. A company’s strategy consists of the competitive moves and business approaches that managers are employing to grow the business, attract and please customers, compete successfully, conduct operations and achieve target levels of organisational performance.

Our philosophy on strategy includes:

Key Elements

  • Differentiation: the basis of added value for the business and its customers.
  • Positioning of resources to win sustainable competitive advantage in the marketplace. This is the basis of growth and profitability.
  • Alignment of resources to deliver effectively and efficiently. This is the basis of sound management control.

Key Deliverables

  • Extension of market reach: customers, services, territories.
  • Increased market grip: integration, added value.
  • Achievement of excellence: best product/service offering.
  • Achievement of dominance: best product/service at lowest cost.

Key Features

  • Divergent focus: addressing future uncertainties requires strategic agility. 
    (NB: Convergent focus limits possibilities and increases vulnerability to unplanned events.)
  • Strategic Agility: the key to surviving an economic downturn.

The right combination of elements, deliverables and features will result in a winning strategic roadmap.

How can the gg team help you with your strategic issues and challenges?

gg management consulting provides independent advice, expertise and support on:

  • The boardroom big picture: Mission and vision development.
  • Strategy development: Brands, customers, operational resources and risk mitigation.
  • Strategy: Support and coaching.

The combination of the skills, expertise and knowledge of the gg team and the distinctive analytical problem-solving models it uses is a dynamic formula for successful strategic development and change management in complex corporate environments. One of the most valuable investments any organisation can make, especially in the current economic downturn, is to engage a gg team to resolve specific problems that are challenging your business. This is the first step in developing new strategic positioning and in establishing greater competitive advantage.


Ask for a free consultation. If our models are likely to provide positive results for you and we are engaged, we will guarantee you will increase your profits by far more than you invest in the programme.


Contact us now on 0845 6435 838 or email: contact@ggmanagementconsulting.com


We look forward to discussing your needs.